Today, white vinyl windows have become the go-to product for most residential window installations, but fashion-forward consumers have started demanding a more modern look from these utilitarian windows. Luckily, GEM Windows & Doors offers a solution.
Fashion is always evolving; from the wool pea coats of the 1880s to the tie-dyed t-shirts of the ‘60s to today’s quasi-military outfits. Since black seems to always be in style in the fashion industry, saying something is “the new black” means that it’s the hottest new thing. Like clothing, home fashion is cyclical and continues to evolve too. In the 1960s, when modern post-war bungalows were in vogue, windows were typically unpainted aluminum or wood, which was then painted or stained. In the 1980s, as futurism and technology started to influence home design, white vinyl windows became de rigueur on most homes, while higher-end installations still called for well-crafted wooden windows, or commercial-grade aluminum.
Today, white vinyl windows have become the go-to product for most residential window installations, but fashion-forward consumers have started demanding a more modern look from these utilitarian windows. The easiest way to achieve a modern, stylish appearance with moderately priced windows is simply by changing the color. Unlike in the fashion world where (insert stylish color here) “is the new black” in the world of windows and doors, the new black is… black!
Black windows and doors instantly create a more premium look and feel to a home, and can work equally well in contemporary, modern, or traditional home designs. While changing the color of new vinyl windows from white to black does carry a cost premium, the extra cost is still significantly lower than either premium wood or commercial-grade aluminum. With black, or other dark on-trend colors like iron ore, charcoal grey, slate, etc, consumers can achieve that high-end premium look without spending high-end, premium money. In windows today, black is the new black.
If you’re in the market for windows and doors, visit our Queensway showroom to see our selection of windows in white, black, and every color in between, or email us at email@example.com Stay tuned for some great upcoming deals as we move into the winter season.